San Francisco, Redefined: Johanna Dy’s Defined Sets a New Standard for Creator Experiences
Held at the W Hotel, Defined was more than just an event—it was a statement. Curated and hosted by me, this intimate beige-only dinner brought together creators, style, and intention in a way the city hasn’t seen before.
From a champagne tower to a five-course tasting experience and a cinematic cake reveal, every detail was considered, every moment designed. No flashy red carpets or chaotic crowds—just presence, elegance, and storytelling through style.
In a city where fashion often takes a backseat, Defined quietly set a new standard. It wasn't about noise. It was about nuance. And it marked the beginning of something beautifully different for San Francisco's fashion scene.
Defined: Johanna at 33
April 25, 2025 | San Francisco, California